I promise not every post is going to be these ad critic blogs, but this Wendy’s ad has been cracking me up for weeks now.
All I can really say is that this red-headed chick’s corny schtick gets me every time. I watch with baited breath every time I see this ad come on just waiting for her “must ‘a fogatta”. Throw in her “asiago…stop!” performance and I think I’m in love…and hungry. As for the sandwich, it looks delectable and needless to say I will be consuming one the next time I find myself near a Wendy’s.
I’m trying to blog more again for whatever reason and I’m starting a new feature on the blog I’m calling Pete Magete: Advertising Critic. You’ll get to read about all of the rants I make on a regular basis in which I yell at the TV like a crazy person who thinks the marketing professionals who make these ads can hear me on the other end. Let’s go to the tape for the first edition of this new concept.
Taco Bell hit the nail on the head with this one. If you’re a guy and can’t relate to this ad then either you’ve never had a girlfriend or your “type” is anorexic chicks. Nothing more infuriating than asking a girl if she wants anything, and she insists she doesn’t, but as soon as you’re digging in she’s asking for a bite. Her comeback will always be something like “well I’m not hungry enough for my own” or “I just want to try it”. Hey, sweetheart, I’m not poor. I can afford to buy you your own. If you only wanted a bite, bite your own and throw it away for all I care. Hell, I’ll probably eat your leftovers. But I know what they’re thinking, they don’t have the self control to stop at just a bite if I bought them their own. Ahh, the joys of being in a relationship. Alright, back to watching the All Star game and not sharing any of my food, because if you haven’t guessed it yet by now, I’m flying solo right now. Free and clear. Living the dream. Stripped to the waist, eating a brick of cheese the size of a car battery.
Life is good.
I saw a tabloid cover in line at the supermarket one day, and it had all kinds of celebrity dirt, including the headline, “Guess who talks on the phone while on the toilet?!?” My reaction to this was, “Wait, is that frowned upon? Have I been committing a terrible faux pas all this time and I didn’t realize it?”
I’ve noticed that it’s far more rewarding to hear a song I like on the radio, rather than just playing it on demand from my own library of music.
They say “You snooze, you lose”, and yet I beg to differ as I press the “snooze” button on my alarm clock for the third consecutive time.
You know, I would feel sorry for John Jacob Jingleheimer-Schmidt for getting mobbed by all those people shouting his name whenever he goes out, but then I realize that he’s brought it upon himself by singing that song about himself all the time. If I saw him I’d be like, “Hey John! We get it, you have a long name!”
We all know that the Most Interesting Man in the World prefers Dos Equis over all other beers, but what other products does he choose? I can see it now, “I don’t usually brush my teeth, but when I do, I prefer Aquafresh.” or “I don’t usually wear underwear, but when I do, I prefer Jockeys.”
I’m not buying it that the people in those 5-Hour Energy Ads are really drinking anything. Is it just me, or don’t those containers seem empty? I think I could be a bit more convincing.
And as for those Subway ads, is Laila Ali really selling more sandwiches for how much she gets for endorsing them? I mean, how many people even know who she is, let alone recognize her face and decide that it’s a reason to buy Subway subs?
I’ve come to the realization that I’m the 2nd best cook in the world, according to the tastes that I prefer (my mother would be #1).
Who went and told women that the big chunks of two-toned hair look was an attractive one? This must be the work of evil hair salons that make more money if they can charge you for some hair coloring.
At least once a day I am made a fool by my DVR when I try to fast forward through the commercials of live TV.
I’ve recently realized that I have come to tolerate, and I dare say enjoy celery entirely thanks to chicken wings and blue cheese dressing.
I was driving the other day, and I noticed a truck with the vanity plate “B1G RED”. I couldn’t help but wonder how disappointed this guy must have been when he found out somebody had beaten him to the “BIG RED” plate. Then I thought about how awkward it would be for that guy if he ran into the guy who had the “BIG RED” plates in a parking lot or something, and then the guy with the “BIG RED” plates would give him a look with a little smug grin that says, “Oh yeah, buddy. You know who the real Big Red is around these parts.” How humiliating would that be?
I was watching TV the other day (which is in no way different than any other day) and I noticed an ad that was warning people to not drink and drive, because the cops “will find you!” I’m glad that in our society that drinking and driving is illegal and looked down upon with disdain for those who choose to make such dangerous and foolish decisions. And so this ad campaign is completely fine by me, but when I watched it, I couldn’t help but remember another ad campaign that’s put out by a group that’s called truth or something like that. Here’s one of their videos. I realize that there are a lot of campaigns out there to encourage people to quit smoking, and even some that warn people about the dangers of second-hand smoke to others, but what I wonder about is why is it that there is a group out there that is villainizing tobacco companies for selling a completely legal product to people that have the freedom to ignore the warning labels on the box and use at their own risk, while there aren’t any groups that do the same to companies that sell alcoholic beverages that have their own fair share of health risks that come with them? I’m a believer in people taking responsibility for their own actions. A long time ago, cigarette companies made a product that was dangerous to them, put an addictive ingredient in them to keep their customers coming back for more, and failed to let everyone know that they were dangerous and addicting. I get that. But our government forced them to come clean about that a while back, and now nobody can claim that they haven’t been fairly warned about the dangers of smoking. I’m glad that these measures have been taken. But why is it that alcoholic beverage companies get a free pass? That’s not actually what I have a problem with, but rather, the fact that people can blame their own poor decisions on a company when they themselves had the right to not smoke, or quit smoking, all along. I realize that it’s more prevalent and perhaps less addicting, but you could argue that alcohol is more dangerous than tobacco when you factor in drunk driving accidents, alcohol-related domestic violence, drunken bar-fights, etc. to go along with cirrhosis of the liver or other long-term effects of drinking. So again I ask, why is it that in the case of tobacco, the blame is put on the company selling the product, when in the case of alcohol, the blame is put solely on the consumer? And why do we see TV commercials for beer and liquor but will never see one for a cigarette or a cigar? Maybe there’s a big point I’m missing here, and so I’d really like to know what that could be. My take is, and forever will be: Our country allows people of certain ages to use certain products at their own risks, so long as they don’t endanger the lives of others in doing so. To go along with those liberties, we must realize it is on us, as the consumers, to make wise decisions about using those products, and we have no one to blame but ourselves if those products harm us. For the record, I’m a person that doesn’t smoke cigarettes, in fact, I never have, and I’ve only used tobacco maybe 3 or 4 times in the form of hookah or cigars, just to try it. It doesn’t do anything for me, and the feeling of having smoke in my lungs is not a pleasant one. I don’t recommend it. I have used alcohol many times in my life, and even to the point of inebriation, and all of my actions during those times I take complete responsibility for, although, there’s not really anything that I’ve done that was very bad at all. When it comes to alcohol, I can definitely take it or leave it. So what do you think? Is it fair that tobacco companies get blamed, while individuals take their own blame for acting foolish from the effects of alcohol? I don’t think so.